Yogi Bear's Jellystone Park Franchise


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Building A Yogi Bear's Jellystone Park™ Camp-Resort

Successful & Proven Standards

"In 2001, we began a unique challenge to build a campground on our family farm 35 miles inland from Myrtle Beach. People responded to our design of large concrete pads, full hook-ups, plenty of open space, and ultimate customer service. But we soon had "growing pains" with procedures and operations.

In 2003, we joined Jellystone Parks. The operations guidelines set by the franchise provided us with very successful and proven standards. Activity program guidelines, amenity requirements, customer service support, and financial information were all available to our franchise once we became a member of the Yogi family. The investment paid immediate returns as customers recognized the value of Yogi Bear to our operation.

What started out as a farm diversification project has developed into a nationally known and award winning Camp-Resort. We thank Leisure Systems and our fellow franchisees for all the support given to us.

Look no further if you desire to be a member of the most successful family camping destination organization. Go Yogi!"

~ Joey Coleman & Rick Coleman

On average, a Jellystone Park will cost about $25,000 - $30,000 per site to construct, and we would require that a minimum of 70 sites and four cabins be constructed initially. The estimated cost includes all the amenities needed to be a Jellystone Park: a pool, playground, covered pavilion, restrooms, laundry facility and camp store. It does not include the cost of the land. This figure represents an average cost country-wide and is based on contractor pricing. The cost could be lower if you are able to do some of the work yourself.

Our franchise concept offers developers and newcomers to the RV Park and Campground industry a complete education and marketing program to help them become profitable at a faster rate than they would as an independent park operator.

Our widely recognized Yogi Bear brand attracts the family camping market which is a clientele more profitable than the Baby Boomer market. Family campers are also more price resistant (rather than always looking for a discount), and offer more opportunities for ancillary revenue streams within the campground. For example, the average ancillary income for an overnight site in a Jellystone Park for 2009 was $15.42 per site - on top of the site fee.

Developing a campground can be a challenge given some local planning and zoning issues, but with a solid business plan and realistic goals, our franchise can offer the brand recognition and support to help you through the process.

If you're interested in purchasing a Jellystone Park, see what we have to offer.