Converting to a Jellystone Park - Tools to Strengthen Your Business

A national marketing program to expose you to the world of Jellystone Park camping families that include:

Two specially designed websites to promote camping at Jellystone Parks
A system wide print directory
A national print media program
Toll Free Reservation / Information Network

Operations, recreation and special events training and counseling

A quality line of unique, high-profit Yogi Bear™ merchandise with special payment terms

An annual convention and Spring Meeting with no admission or registration fees

Specially designed operations manuals feature the “Yogi” way to manage all aspects of the campground business

Specialized training at C.A.M.P. (Certification and Management Program) and C.A.R.E. (Campground Association for Recreational Education)

A Yogi Bear character costume which you bring “alive” to entertain your guests

Seasoned Jellystone Park consultants serving as inspectors who offer frank and concise advice to benefit you as an operator

Systemwide liability insurance program

Systemwide Guest Satisfaction Survey so you know when and how to react to your guests

Ian & Sally Steyn – Larkspur, CO
2009 was our first year as a Jellystone Park™ and since then we have experienced double digit growth. For 2012, our revenues were up 33% and net operating income was up more than that, year over year! After almost four decades of owning various businesses, converting our campground to a Yogi Bear’s Jellystone Park™ Camp-Resort ranks among the smartest decisions.… Read more

Ian & Sally Steyn

Rick Spear – Estes Park, CO
We’ve been in the Jellystone franchise system for 20 years this year. It was a family endeavor to begin with, but over those 20 years we’ve seen significant growth of our campground. In particular, just the last three years in a row we’ve been up double digits, 10-11% points three years in a row. We’ve really been coming on strong, and continue to see good grow… Read more

Rick Spear

Erv & Marilyn Banes – Frankenmuth, MI

We decided to convert to the Jellystone Park™ system in 1996 because the market conditions were changing. Several of our colleagues had converted and grown in the process. We found that by changing our customer base to families, rather than seniors, we expanded.

The advantage of a Jellystone Park™ is that it is so much more alive than the average park. Plu… Read more

Erv & Marilyn Banes

Joey Coleman & Rick Coleman – Tabor City, NC

In 2001, we began a unique challenge to build a campground on our family farm 35 miles inland from Myrtle Beach. People responded to our design of large concrete pads, full hook-ups, plenty of open space, and ultimate customer service. But we soon had “growing pains” with procedures and operations.

In 2003, we joined Jellystone Park™. The operations… Read more

Joey Coleman & Rick Coleman

Chip Smith – Monticello, IA
We got into the Jellystone brand at the beginning of last year. This is the end of our first season. We are pretty excited about it. What I like most about the brand is the fact that they are drawing in families from three hours away. They all know what we’re there for, and they’re willing to spend a longer time at our park than just the weekend. The investme… Read more

Chip Smith

Roger & Anna Barry – Fremont, IN

When we joined the Jellystone Park™ system in 1980, we were a small operation without a plan. What we have learned through the years from LSI and our fellow Yogi Bear™ owners and operators has been extremely valuable. We now have over 500 sites, RV Sales, waterslides, and a seven family member team of owners and operating managers. We couldn’t have done it w… Read more

Roger & Anna Barry

Theresa Isaacson – Caledonia, WI

We’re going to be entering our 13th season, and I sure would hate to own a property without being Yogi branded. The reason we really like Jellystone Parks is because of the support behind us. With 80 other parks in the system, we have 80 sources of question-and-answer type people to go to. The support is wonderful. The franchise, the LSI system itself – their … Read more

Theresa Isaacson

Brent Fannin – Delaware Beaches

2011 was our first year as a Yogi Bear’s Jellystone Park™. We saw record occupancy levels with increases of more than 35% year over year! The addition of nine cabins to our park yielded occupancy levels well over 90% each weekend! The conversion to a Jellystone Park™ did exactly what we expected – it grew our business.

Brent Fannin

Bill Pott – Cave City, KY
I really like the way it brings me a nice class of customers. I get happy families. I get people who want to come and to spend money to have fun. They enjoy our park. It’s just wonderful they way they come in, and you get so many that want to meet the other guests, they want to go have fun on the Jumping Pillow, then they want to go to the Splash Pad – and they want … Read more

Bill Pott

Denny Quigley & Tami Alessio – Harrisville, PA
2011 was our first year as a Jellystone Park™. Since then, we have definitely noticed that we are attracting a lot more guests from a much larger radius that extends nationwide. And we are seeing more guests from Canada. Over this three year time period, our store sales have increased almost 45%! The increased business also helped to allow us to do… Read more

Denny Quigley & Tami Alessio