Yogi Bear’s Jellystone Park™ Camp-Resorts’ Third Quarter Sales Surge Nearly 19%
Family entertainment franchise on track for 10th straight year of sales growth. Growing brand exhibiting at ARVC Outdoor Hospitality Conference & Expo.
According to Jim Westover, vice president of Product Development and Sales, several factors are driving the growth. “We’re seeing a huge uptick in millennial families starting to camp, and the activities and ‘glamping’ style amenities Jellystone Park offers puts us in a unique position to meet their needs,” he said. “Our new mobile Campspot reservation system is especially appealing to millennials who use their phones to book trips and even pick their favorite cabin or campsite.”
Westover also noted that the booming recreational vehicle business is fueling growth, with several Jellystone Park franchisees adding RV sites this year. “Given our record sales growth, the Jellystone Park brand is continuing to expand at an accelerated pace.” Potential investors and franchisees are invited to visit Jellystone Park at booth 624 at the ARVC Outdoor Hospitality Conference & Expo November 5 to 11 in Oklahoma City.
Launched in 1969, Yogi Bear’s Jellystone Park™ Camp-Resorts is the second-largest chain of campgrounds in the United States, boasting more than 84 campgrounds with more than 18,000 campsites and vacation rentals in 31 states and five Canadian provinces. Jellystone Park locations are franchised through Leisure Systems, Inc. (LSI), a wholly owned subsidiary of The Park River Corporation, Cincinnati, Ohio. Visit https://www.jellystonefranchise.com for details.